How a Solopreneur Can Land Their First Corporate Client
Brian Horn @brianhorn
"Typically the biggest expense for a small or solo business owner is the cost of getting a new client. Focusing on the big fish that can continue to invest in working with you over the long term provides incredible benefits to cash flow and sustainability of your business, and it's why the research shows that winning corporate clients is so important if you want to build a 7-figure business," says Angelique Rewers, CEO and founder of The Corporate Agent, a consultancy that specializes in helping microbusiness owners to win corporate clients
Here are some steps to take to land that first corporate client.. Read moreMy take on this Huffington Post blog:
I happened to have heard Angelique Rewers speak at a V-WISE National Conference in San Antonio in early November. She's fantastic and I highly recommend her work, The Corporate Agent. I like steps 1 and 2 (outlined in this article) because they're not normally discussed in business/entrepreneur seminars. It stands to reason that if you take your idea to the same people hundreds of your competition are, you're not going to stand out or be heard/seen differently than everyone else.
How have you found existing urgency? Has it helped you land a client?
What are the existing 'urgencies' that you pinpoint in your work?
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